Achen, Rebecca Marie.
Overview
| Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
Building Relationships between Fans and Teams in the National Basketball Association through Facebook: The Influence of Engagement on Relationship Quality and Consumer Behavior.
by:
Achen, Rebecca Marie.; University of Kansas., Health, Sport and Exercise Sciences.
(Electronic resources)
Subjects