Languages
郭銘忠
Overview
| Works: | 5 works in 1 publications in 1 languages | |
|---|---|---|
Titles
關係行銷投資與顧客購買意圖之探討 : = 華人世界人情與感情的中介效果 = A Study of relationship marketing investments and customer purchase intentions: mediation effects of renqing and ganqing in Chinese societies /
by:
郭銘忠; 祝道松; Zhu, Dauw-Song
(Language materials, printed)
網路商店的品牌權益研究 = = A Study on the Customer-Based Brand Equity of Online Retailers /
by:
郭銘忠; 祝道松; 國立東華大學企業管理學系
(Language materials, printed)