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李佩芬
Overview
Works:
1 works in 0 publications in 0 languages
Titles
品牌策略與產品契合策略對品牌延伸效果之影響 = = The Effects of Branding and Product Fit Strategies on Brand Extension /
by: 李佩芬
(Language materials, printed)
Subjects
來源國效應
產品契合
品牌延伸
產品涉入
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