郭輔德
Overview
| Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
中國大陸互聯網路消費者行為中介因子與網上商場行銷策略對顧客忠誠度之交互作用研究 = = A study on intermediary effects of the factors behind mainland-china network-customers' behavior on the relationship between internet-marketing strategies and customer loyalty : chi /
by:
郭輔德; value; mainland china; 蕭士斌; country of origin; internet; reference group
(Language materials, printed)
台灣地區西洋搖滾唱片市場之利益區隔研究 = = An empirical study on benefit segment of foreign rock and roll music in Taiwan : the case of the market in Taipei : 以台北市為例 /
by:
郭輔德; 李華倫; Crawford, William B.
(Language materials, printed)
汽車消費者購買決策行為之實證研究 = = A study of automobile consumers' purchasing decision behavior in mainland china : Take guangzhou for example : 以中國大陸廣州市為例 /
by:
張正杰; automobile consumer; guangzhou city; William B.Crawford; 郭輔德; mainland china
(Language materials, printed)
大專院校學生運動鞋品牌忠誠度之研究 = = A study of brand loyalty toward athletic shoes among students at institutions of higher education in the Hua Lien area : 以花蓮地區為例 /
by:
許惠華; 郭輔德; 陳心怡
(Language materials, printed)
從知識型服務業看工業設計對於台灣未來競爭力的影響 /
by:
張佑文; competitiveness; industrial design; knowledge service; 郭輔德
(Language materials, printed)
國際速食連鎖餐飲市場區隔之研究 : = 以台灣肯德基為例 /
by:
汪楷航; fast food; food and beverage; fried chicken; market segmentation; 郭輔德
(Language materials, printed)
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Subjects
automobile consumer
炸雞
knowledge service
reference group
推銷術
mainland china
competitiveness
industrial design
internet
鞋- 營業
忠誠度
汽車消費者
廣州市
guangzhou city
fried chicken
fast food
value
文化- 日本
工業設計
來源國
country of origin
觀光事業- 台灣
觀光旅館- 台灣
運動用品
廣告
網路書店
連鎖店
知識服務
參考群體
價值觀
音樂唱片
food and beverage
企業管理
餐飲- 營業
消費行為
中國大陸
餐飲業
競爭力
市場區隔
market segmentation
互聯國