Languages
Obal, Michael W.
Overview
| Works: | 1 works in 1 publications in 1 languages | |
|---|---|---|
Titles
Analyzing the roles of buyers, suppliers and employees on the adoption of disruptive technology.
by:
Obal, Michael W.; Temple University., Business Administration/Marketing.
(Electronic resources)
Let's get engaged! Crossing the threshold of marketing's engagement era = proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference /
by:
Obal, Michael W.; Krey, Nina.; Bushardt, Christian.; SpringerLink (Online service)
(Electronic resources)