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Mora, Pierre.

Overview

Works:	0 works in 1 publications in 1 languages

Titles

Wine positioning = a handbook with 30 case studies of wine brands and wine regions in the world / by: Mora, Pierre.; SpringerLink (Online service) (Electronic resources)

Subjects

Advertising- Wine. Marketing. Wine tourism Business and Management. Corporate Communication/Public Relations. Wine industry- Management Emerging Markets/Globalization. Agriculture.

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