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Zhang, Jingyun.
Overview
Works:
2 works in 1 publications in 1 languages
Titles
Cross-cultural communication of chinese brands
by: Zhang, Jingyun.; SpringerLink (Online service)
(Electronic resources)
Understanding the influence of other customers in service settings.
by: Zhang, Jingyun.; The University of Alabama.
(Electronic resources)
Subjects
Business Administration, Marketing.
Brand name products- China.
Communication in export marketing- China.
Business and Management.
Global and International Culture.
Cultural Studies.
Branding (Marketing)- China.
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