東華大學圖書館 |

Language: English

回圖書館首頁

手機版館藏查詢

Login

Back

Switch To: Labeled | MARC Mode | ISBD

Dynamic models of advertising compet...

~

Erickson, Gary M., (1945-.)

Linked to FindBook

Google Book

Amazon

博客來

Dynamic models of advertising competition /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Dynamic models of advertising competition // by Gary M. Erickson.
Author:	Erickson, Gary M.,
Published:	Boston, Mass. :Kluwer Academic Publishers, : c2003.,
Description:	[vii], 148 p. :ill. ;25 cm.
Series:	International series in quantitative marketing.
Subject:	Advertising - Mathematical models. -
ISBN:	1402072678 (hbk.) :

Dynamic models of advertising competition /
Erickson, Gary M.,1945-.

Dynamic models of advertising competition /by Gary M. Erickson. - 2nd ed. - Boston, Mass. :Kluwer Academic Publishers,c2003. - [vii], 148 p. :ill. ;25 cm. - International series in quantitative marketing..

Includes bibliographical references (p. [139]-144) and indexes.

ISBN: 1402072678 (hbk.) :EUR64.95

LCCN: 2002034052

Nat. Bib. No.: GBA2-78751Subjects--Topical Terms:

783915
Advertising
--Mathematical models.

LC Class. No.: HF5821 / .E75 2003

Dynamic models of advertising competition /
LDR:00772pam a2200241 a 45 001 715037
003 aOCoLC
005 20070608
008 070501s2003 maua b 001 0 eng
010 $a 2002034052
015 $a GBA2-78751
020 $a 1402072678 (hbk.) : $c EUR64.95
035 $a GO96T0029
040 2 $a DLC $c DLC $d UKM $d OHX $d BAKER $d NLGGC $d CEG
050 0 0 $a HF5821 $b .E75 2003
082 $d 659.1015118 $e E68 $y 2003
082 0 0 $a 659.1/01/5118 $2 21
092 $a CCU $f c35
100 $a Erickson, Gary M., $d 1945-. $3 783914
245 1 0 $a Dynamic models of advertising competition / $c by Gary M. Erickson.
250 $a 2nd ed.
260 $a Boston, Mass. : $c c2003. $b Kluwer Academic Publishers,
300 $a [vii], 148 p. : $b ill. ; $c 25 cm.
440 0 $a International series in quantitative marketing.
504 $a Includes bibliographical references (p. [139]-144) and indexes.
650 $a Advertising $x Mathematical models. $3 783915
650 $a Competition $x Mathematical models. $3 714113

based on 0 review(s)

Location: Year: Volume Number:

Items

1 records • Pages 1 •
1

Inventory Number

No. of reservations

W0056071

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HF5821 E68 2003

一般使用(Normal)

On shelf

0

1 records • Pages 1 •
1

Reviews

Add a review and share your thoughts with other readers

Export

pickup library

Change password

Login