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European casebook on managing indust...
~
Jenster, Per V.
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European casebook on managing industrial and business-to-business marketing /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
European casebook on managing industrial and business-to-business marketing // [edited by] Per V. Jenster.
other author:
Jenster, Per V.
Published:
New York :Prentice Hall, : 1994.,
Description:
xxvii, 444 p. :ill. ;24 cm.
Notes:
"The present volume ... composed mainly of cases written by faculty at the International Institute for Management Development (IMD International) Lausanne, Switzerland"--CIP galley.
Series:
European casebook series in management
Subject:
Industrial marketing - Management - Europe -
ISBN:
0130971480 (pbk.) :
European casebook on managing industrial and business-to-business marketing /
European casebook on managing industrial and business-to-business marketing /
[edited by] Per V. Jenster. - New York :Prentice Hall,1994. - xxvii, 444 p. :ill. ;24 cm. - European casebook series in management.
"The present volume ... composed mainly of cases written by faculty at the International Institute for Management Development (IMD International) Lausanne, Switzerland"--CIP galley.
Includes bibliographical references.
ISBN: 0130971480 (pbk.) :US36.00
LCCN: 94029720Subjects--Topical Terms:
670923
Industrial marketing
--Management--Europe
LC Class. No.: HF5415.1263 / .E94 1994
Dewey Class. No.: 658.8/0094
European casebook on managing industrial and business-to-business marketing /
LDR
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940721s1994 nyua b 000 0 eng
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DLC
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HF5415.1263
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.E94 1994
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658.8/0094
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245
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European casebook on managing industrial and business-to-business marketing /
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[edited by] Per V. Jenster.
260
$a
New York :
$c
1994.
$b
Prentice Hall,
300
$a
xxvii, 444 p. :
$b
ill. ;
$c
24 cm.
440
0
$a
European casebook series in management
500
$a
"The present volume ... composed mainly of cases written by faculty at the International Institute for Management Development (IMD International) Lausanne, Switzerland"--CIP galley.
504
$a
Includes bibliographical references.
650
$a
Industrial marketing
$z
Europe
$x
Management
$x
Case studies.
$3
670923
700
$a
Jenster, Per V.
$3
670921
710
$a
IMD International (Institute)
$3
670922
based on 0 review(s)
Location:
ALL
六樓西文書區HC-Z(6F Western Language Books)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
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Attachments
W0024017
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HF5415.1263 E89 1994
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1 records • Pages 1 •
1
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