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Firebrands = building brand loyalty ...

~

Millison, Doug.

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Firebrands = building brand loyalty in the Internet age /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Firebrands/ Michael Moon ; with Doug Millison.
其他題名:	building brand loyalty in the Internet age /
作者:	Moon, Michael.
其他作者:	Millison, Doug.
出版者:	Berkeley, Calif. :Osborne/McGraw-Hill, : 2000.,
面頁冊數:	xviii, 318 p. :ill. ;24 cm.
附註:	Includes index.
標題:	Brand choice. -
電子資源:	http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=70551An electronic book accessible through the World Wide Web; click for information
ISBN:	0072133066 (electronic bk.)

Firebrands = building brand loyalty in the Internet age /
Moon, Michael.

Firebrandsbuilding brand loyalty in the Internet age /[electronic resource] :Michael Moon ; with Doug Millison. - Berkeley, Calif. :Osborne/McGraw-Hill,2000. - xviii, 318 p. :ill. ;24 cm.

Includes index.

Electronic reproduction.
Boulder, Colo. :
NetLibrary,
2002.

Available via World Wide Web.

ISBN: 0072133066 (electronic bk.)Subjects--Topical Terms:

755561
Brand choice.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415.1265 / .M66 2000eb

Dewey Class. No.: 658.8/27

Firebrands = building brand loyalty in the Internet age /
LDR:00996cam a2200241 a 45 001 752393
003 OCoLC
005 20071228
006 m u
007 cr cn-
008 071228s2000 caua s 001 0 eng d
020 $a 0072133066 (electronic bk.)
035 $a ocm50553534
040 $a N $c N $d OCLCQ
049 $a AMFA
050 1 4 $a HF5415.1265 $b .M66 2000eb
082 0 4 $a 658.8/27 $2 21
100 $a Moon, Michael. $3 734234
245 1 0 $a Firebrands $h [electronic resource] : $b building brand loyalty in the Internet age / $c Michael Moon ; with Doug Millison.
260 $a Berkeley, Calif. : $c 2000. $b Osborne/McGraw-Hill,
300 $a xviii, 318 p. : $b ill. ; $c 24 cm.
500 $a Includes index.
533 $a Electronic reproduction. $b Boulder, Colo. : $c NetLibrary, $d 2002. $n Available via World Wide Web. $n Access may be limited to NetLibrary affiliated libraries.
650 $a Brand choice. $3 755561
650 $a Brand loyalty. $3 754767
650 $a Internet marketing. $3 570186
650 $a Web site development. $3 549940
655 $a Electronic books. $2 lcsh $3 542853
700 $a Millison, Doug. $3 867959
710 $a NetLibrary, Inc. $3 542851
856 4 $3 Bibliographic record display $u http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=70551 $z An electronic book accessible through the World Wide Web; click for information
994 $a 92 $b AMF

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