Bitner, Mary Jo.
Overview
| Works: | 14 works in 0 publications in 0 languages | |
|---|---|---|
Titles
Services marketing : = integrating customer focus across the firm /
by:
Bitner, Mary Jo.; Gremler, Dwayne D.; Zeithaml, Valarie A.
(Language materials, printed)
Services marketing : = integrating customer focus across the firm /
by:
Bitner, Mary Jo.; Zeithaml, Valarie A.
(Language materials, printed)