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王清茂
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Titles
具網路外部性新產品之宣告策略 = = New Product Preannouncement Strategy for Product with Network Externality /
by: 王清茂; 褚志鵬; 國立東華大學企業管理學系
(Language materials, printed)
Subjects
廠商競爭
新產品宣告
品質競爭
網路外部性
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