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鄭凱若
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Works:
1 works in 0 publications in 0 languages
Titles
運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係 = = Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty : An Empirical Study of Coffee Industy in Taiwan : 以咖啡連鎖店為例 /
by: 鄭凱若
(Language materials, printed)
Subjects
商店形象
顧客忠誠度
顧客滿意度
服務品質
產品品質
結構方程模式
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