De Chernatony, L.
概要
作品: | 1 作品在 0 項出版品 0 種語言 |
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書目資訊
From brand vision to brand evaluation = strategically building and sustaining brands /
by:
De Chernatony, L.; Chartered Institute of Marketing.; ProQuest (Firm)
(書目-電子資源)
Creating powerful brands in consumer, service and industrial markets
by:
McDonald, Malcolm.; NetLibrary, Inc.; De Chernatony, L.
(書目-語言資料,印刷品)
From brand vision to brand evaluation = the strategic process of growing and strengthening brands building and sustaining brands /
by:
De Chernatony, L.; Chartered Institute of Marketing.; ebrary, Inc.
(書目-語言資料,印刷品)