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Masters, Tamara M.

概要

作品:	1 作品在 0 項出版品 0 種語言

書目資訊

Hercules or Medusa: Heroes and villains and their impact on consumers' preference for vice and virtue products. by: Masters, Tamara M.; The University of Utah., Marketing. (書目-電子資源)

主題

Costumes. Design. Bottled water. Variance analysis. Decision making. Field study. Social norms. Ice cream. Impulsivity. Studies. Food products. Shopping. Sound. Preferences. Experiments. Influence. Heroism & heroes. Electronic games. Fruits.

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