Hesketh, Joanna I.
Overview
| Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
Why I Need That: How Identity-Based Relationships Between Viewer, Film, and Product Can Lead to Purchase Behaviour.
by:
Hesketh, Joanna I.; Fielding Graduate University., The School of Psychology.
(Electronic resources)
Subjects