Languages
Koinig, Isabell.
Overview
| Works: | 1 works in 2 publications in 1 languages | |
|---|---|---|
Titles
Media and change management = creating a path for new content formats, business models, consumer roles, and business responsibility /
by:
Diehl, Sandra.; Koinig, Isabell.; SpringerLink (Online service); Karmasin, Matthias.
(Electronic resources)
Pharmaceutical advertising as a source of consumer self-empowerment = evidence from four countries /
by:
Koinig, Isabell.; SpringerLink (Online service)
(Electronic resources)