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The Rise and fall of mass marketing /
~
Jones, Geoffrey.
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The Rise and fall of mass marketing /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
The Rise and fall of mass marketing // edited by Richard Tedlow and Geoffrey Jones.
other author:
Jones, Geoffrey.
Published:
London ;Routledge, : 1993.,
Description:
xii, 239 p. :ill. ;23 cm.
Series:
Comparative and international business.
Subject:
Export marketing - Congresses. -
ISBN:
0415075734 :
The Rise and fall of mass marketing /
The Rise and fall of mass marketing /
edited by Richard Tedlow and Geoffrey Jones. - London ;Routledge,1993. - xii, 239 p. :ill. ;23 cm. - Comparative and international business.Modern histories series.
Includes bibliographical references and index.
ISBN: 0415075734 :US35.00
LCCN: 92024738Subjects--Topical Terms:
666010
Export marketing
--Congresses.
LC Class. No.: HF5411 / .R57 1993
Dewey Class. No.: 658.8
The Rise and fall of mass marketing /
LDR
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650629
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DLC
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19930520150822.4
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920706s1993 enka b 101 0 eng
010
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92024738
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0415075734 :
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US35.00
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dt 00007114
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DLC
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DLC
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DLC
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HF5411
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.R57 1993
082
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658.8
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20
245
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The Rise and fall of mass marketing /
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edited by Richard Tedlow and Geoffrey Jones.
260
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London ;
$a
New York :
$c
1993.
$b
Routledge,
300
$a
xii, 239 p. :
$b
ill. ;
$c
23 cm.
440
0
$a
Comparative and international business.
$p
Modern histories series
504
$a
Includes bibliographical references and index.
650
$a
Export marketing
$x
Congresses.
$3
666010
650
$a
Marketing
$x
Congresses.
$3
666011
700
$a
Jones, Geoffrey.
$3
651225
700
$a
Tedlow, Richard S.
$3
615278
based on 0 review(s)
Location:
ALL
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
Call number
Usage Class
Loan Status
No. of reservations
Opac note
Attachments
W0017621
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
01.外借(書)_YB
一般圖書
HF5411 R595 1993
一般使用(Normal)
On shelf
0
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1 records • Pages 1 •
1
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